Why Can’t We Have a Custom Color for Our Architectural Metal Project?

custom color limitations

Understanding Material Limitations

Understanding the limitations of materials plays a crucial role in selecting colors for architectural metal projects in commercial construction. Different materials used in constructing awnings, canopies, wall panels, or aluminum composites have inherent properties that can limit the range of colors available.

For instance, steel and aluminum materials are often pre-coated or require special paints to adhere to their surfaces. This is specifically true of the sought-after Kynar 500 paint finish, with a 20-year paint finish warranty. This is a specialized process that is both expensive and time-consuming, and not all manufacturers of architectural metal products paint their materials, meaning that they order from the same few paint suppliers. Because of this painting process's lead time and expense, most architectural metal product companies have created standard colors that they order ahead and keep in stock to simplify the ordering process and keep lead times reasonable.

Lead Time and Cost Implications of Custom Colors

The main two difficulties when producing a custom color are lengthy lead times and increased costs. Regarding lead times, two major factors contribute to an above-average procurement time frame ranging from 8 to 16 weeks. The first step is to match the paint itself. This involves sending a sample to the paint department, producing the custom color, and then sending that sample to the architect, project manager, general contractor, or owner for approval. This process can take 3-6 weeks and must be repeated if the sample is not approved.

The paint process is the second driving factor in the increased lead time for the custom color. As mentioned earlier, most manufacturers do not paint their material; even if they do, only one paint line is dedicated to custom runs. This means the custom order must wait in line behind the others received earlier, drastically increasing the processing time.

In addition to lead time, the additional cost is another major drawback of customizing a color on a project. Custom colors often require specialized dyes and finishes not part of the standard palette manufacturers provide. Producing these unique colors involves additional processes and resources that typically drive up production costs. Manufacturers may need to create small batches of material using custom dyes, which are less efficient and more expensive than mass-produced standard colors.

Most companies charge a paint set-up fee and an increased cost/SF for custom-painted material. This and material minimums to run the paint can increase costs 2-3 times a standard color.

The Benefits of Standard Color Options

While a custom color might initially seem appealing, standard color options are often more practical and beneficial in the long run. One primary reason for favoring standard colors is cost efficiency.

Moreover, maintenance and repairs become more straightforward with standard colors. If an architectural metal installation needs touch-up work or replacement parts, having a standard color ensures that matching the original shade will be effortless. This factor alone can significantly prolong your commercial property's aesthetic and functional longevity.

Finally, choosing a standard color provides flexibility and timelessness, ensuring your business maintains a professional appearance that resonates with a broad audience and supports brand consistency.

While the desire for unique, customized colors is understandable, it must be balanced against the practical considerations of increased material costs and lead times that affect the overall construction project schedule.

Because we partner with only the most reliable and experienced material manufacturers in the United States, you can be confident in choosing from their standard color options. Please let us know your questions and project specifications so we can see how our team of architectural specialists can make your plans a reality. Click now to get the conversation started.